Neutralises Unwanted Yellow Tones
Transform your blonde hair by neutralising undesired yellow undertones with this professional purple shampoo. Specially formulated for blonde and colour-treated hair, it gently cleanses while enhancing vibrancy and shine.

Locks in Colour & Shine
Powered by innovative, patented technology*, this shampoo helps lock dyes within the hair fibre, maintaining your day-one colour vibrancy for up to 100 days**. Enjoy up to 72 hours of salon-worthy, glass-like shine*** and radiant, multidimensional hair.

Expert Formula
Enriched with purple pigments and caring agents, this creamy formula instantly removes brassy tones, leaving hair looking bright and beautiful.

Proven Results on Five Colour Dimensions:

1. Shine: High-gloss, glassy finish
2. Vibrancy: Rich, vivid colours
3. Contrast: Defined shades and tones
4. Tone: Neutralises unwanted undertones
5. Brightness: Preserves both lightness and depth

How to Use

1. Apply evenly to wet hair and gently massage to create a lather.
2. Leave on for 5 to 15 minutes, depending on your desired degree of neutralisation.
3. Check your hair to ensure all unwanted tones have been neutralised.
4. Rinse thoroughly until the water runs clear.
5. For best results, follow with Vitamino Color Spectrum deep conditioner or mask, and finish with Glass Shine Serum.

Expert Tip: For maximum freshness, use a regular, non-tinted shampoo as your first step in cleansing. Then follow with the neutralising purple shampoo according to your hair colour type. Use purple shampoo for blondes, blue for light brown, and green for dark brown hair.

Precautions: In case of eye contact, rinse the affected area immediately. Keep out of reach of children.

*Patent granted in France
**Instrumental test after 49 washes using the complete Vitamino Color Spectrum routine
***Instrumental test after 4 weeks of use